Transform Your SDR Leadership
My proven frameworks and expert coaching have helped over 300 SDR leaders build high-performing teams, smash quotas consistently, and feel confident in their leadership.
Trusted by SDR Leaders from the World’s Top Teams
THREE WAYS I CAN HELP YOU
1
BOOTCAMP
Learn everything you need to build high-performance SDR teams.
2
MENTORSHIP
Get exclusive mentoring from experts in SDR leadership and strategy.
3
FREE PLAYBOOK
Run the exact systems and frameworks we use to build predictable pipeline.
WHAT SDR LEADERS SAY ABOUT ME
WHO AM I AND WHY I CARE
Hi—I’m Chris, and I know how overwhelming it can be to lead an SDR team with ambitious goals and limited guidance.
I’ve been building SDR teams for 15+ years, helping 3 SaaS companies to $50M ARR, 1 to $9B ARR, and 2 to acquisition for a combined $1.3B.
But too many SDR leaders are thrown into the deep end with no training or support. In 2022, we made it our mission to share the principles, practices, and strategies that fueled our success.
To date, I’ve helped hundreds of SDR leaders transform their teams and careers. Are you ready to join them?
Hi—I’m Chris Ritson.
After helping build 3 companies to $50M ARR and raising $400M in VC funding, I left my day job in 2022 to help more SDR leaders accelerate their growth.
★ 15+ years leading SDRs ★ 5 global teams built ★ 3 companies to $50M ARR ★ 2 acquisitions for $1.3B ★ 250+ leaders trained